Wednesday, April 18, 2012

Daily Briefing for Wednesday, April 18, 2012

What If 2% Went To 4%?

Check my math here.  If a quantity goes from two percent to four percent, that's a 100% increase from the two percent total, right?

I heard some anecdotal evidence today that only two percent of Americans are preparing for emergencies.  If that figure went to four percent of Americans, that would be good, right?

Not so fast, say those in the know.  "Backlog" seems to be the order of the day for suppliers of various prepper gear and services.  Consider these reports concerning backlog orders for shelters and storeable foods.  If more people decide they need to start prepping, could the distribution system for prepper supplies sustain their purchases?

I doubt it.  Many of you may recall Mountain House, a major player in the storeable food business, alerted customers and distributors it would halt further sales of foods due to the large demand for them from the federal government.

Please remember this as you make plans to be better prepared.

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